Employees need your help when it comes to making good health and financial decisions, especially during open enrollment. Engagement leaders Debra Andrianopoulos and Stacey Babyak will share client case studies and provide practical tips to help you deliver the right message with the most impact. Brian Casey, ADT’s Director of Benefits, will also talk about how Buck and ADT worked together to meet the needs of a changing workforce demographic.

This webinar will focus on key strategies you can apply immediately to maximize your open enrollment communications, including how to: 

• Cut through the clutter and grab employees' attention

• Streamline and modernize content to better engage a changing employee demographic

• Connect to different audiences and guide them to informed choices

• Build an understanding and appreciation of your company's benefits

Our speakers

Debra Andrianopoulos is a director in Buck’s New York Engagement practice with more than 20 years of experience in employee communications. Debra enjoys helping clients deliver results-driven communication campaigns using a blend of traditional and new media to reach all generations. Fun fact: Debra is also a certified Yoga instructor.

Stacey Babyak works with clients to develop robust employee engagement strategies and turn their business objectives into real-world innovations. With 15 years of experience working in marketing and user experience (UX) roles, Stacey uses human-centered design to help organizations deepen their connection with employees through technology and communications. Fun fact: Outside of work, you can find Stacey acting in improv and sketch comedy shows.